Ballyhoo (Noun)
Meaning
Blatant or sensational promotion.
Classification
Nouns denoting communicative processes and contents.
Examples
- The company spent millions of dollars on advertising, all just a ballyhoo to launch their new product line.
- The salesman's ballyhoo about the health benefits of the supplement seemed more like a marketing gimmick than a genuine claim.
- Critics dismissed the film as just another ballyhoo of Hollywood excess, with flashy special effects but little substance.
- The new restaurant's grand opening was accompanied by a lot of ballyhoo, including celebrity appearances and a red-carpet event.
- The politician's aides were accused of creating a ballyhoo around the new policy, exaggerating its benefits to win over skeptical voters.