Sustaining Program (Noun)
Meaning
A program without a commercial sponsor.
Classification
Nouns denoting communicative processes and contents.
Examples
- The sustaining program, without commercial sponsor, relies on donations and public support to remain on air.
- Since losing its main sponsor, the station's ability to run its programs was questioned due to not being able to initiate sustaining program campaigns effectively.
- Instead of taking the entire broadcasting network dark for repairs, managers moved select broadcasts into sustaining programs which rely solely on subscribers.
- ABC initially promoted 'Highlander: The Raven' but did ultimately fail, choosing sustaining programs during less-popular prime time broadcasts, only resulting in just a 10-week long TV show broadcast that may potentially meet premature program elimination on later followup releases for episodes even afterwards
- Overwhelming consumer concerns towards such projects came directly resulting directly and out the pocket cost losses or failed launch; otherwise using less high financial spending production into 'unmarketable shows with large initial network launching plans failing TV new arrivals sometimes reduced program by offering sustenance after removing nearly 'more-profit or almost defunding local lower ad yield off for loss cut projects if remaining otherwise sometimes changed drastically instead due budget off-season mid-launch series ultimately become something after cancelled often nearly year showrun nearly averaging end over barely time averaging as still ended average episode'