Soft Sell (Noun)
Meaning
Suggestive or persuasive advertising.
Classification
Nouns denoting acts or actions.
Examples
- The marketing firm specialized in using gentle, soft sell tactics to promote their eco-friendly products.
- The soft sell approach of the commercial emphasized the benefits of the new TV without being overly aggressive.
- The company's soft sell strategy relied on building a relationship with potential customers rather than using high-pressure sales tactics.
- The infomercial took a soft sell approach by showcasing the features and benefits of the product in a conversational tone.
- The advertiser chose a soft sell method by subtly weaving the product into the narrative of the popular TV show.