Red Ink (Noun)
Meaning
The amount by which the cost of a business exceeds its revenue; "the company operated at a loss last year"; "the company operated in the red last year".
Classification
Nouns denoting possession and transfer of possession.
Examples
- The financial report was written in red ink, signaling the company's severe financial struggles last year.
- The airline had been operating in the red ink for several years, leading to major restructuring efforts.
- Due to rising costs and decreasing demand, the small business was forced to shut down after operating in the red ink for two years.
- Analysts warned investors that the tech startup was bleeding red ink, casting doubt on its long-term viability.
- The retailer struggled to stay afloat after posting red ink in three consecutive quarters, sparking concerns among investors.